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  • Report writer, analyst

    Patricia Kaiser

    22 years of experience 0 projects USA Market Research
    Pharmaceutical marketing research in multiple therapy areas; recent experience in consumer product research Content analysis / qualitative note takingQualitative analysis and report writing Concept testingDetail / visual aid testingMarket landscape / opportunity
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    I have worked in qualitative pharmaceutical marketing research for more than 20 years and written reports for a broad range of therapy areas, including oncology, respiratory, nephrology, cardiology, dermatology, gastroenterology, ophthalmology, endocrinology and neurology. The reports have covered concept and message testing, KOL research, detail aid testing, opportunity assessments, payer research and positioning research.

    I also have experience with consumer product research, including concept and packaging research for personal hygiene products and household cleansers.

    I am comfortable working with audio/video…